Stunt Marketing 'Drops'; the New Promoting Trend?
The U.K. based video streaming company, Blinkbox, pulled off this stunt to promote that they are now showing the third season of the popular series, Game of Thrones. The skull is the size of a London Bus, and took three sculptors two months to build and paint the 40 foot skull.
Keebler's Tiny Door Project is also a good example of how popular this marketing strategy is becoming. Children all over the U.S. began discover tiny doors in places such as tree bases, leaving them to believe they were elf doors. This was a stunt put together to promote the Keebler Elves and their popular cookies and snacks. Click on the link below to read more.
http://www.eventmarketer.com/article/keebler-tiny-doors-2013/